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Unsung Motorcycle Heroes: Steve McLaughlin

It’s fair to say that those who work in the motorcycle industry do so out of their love for bikes and our two-wheeled sport/hobby. It doesn’t really matter if you’re a PR agent, a journalist or a factory representative, a person could earn more money if their job was insteadRead More

Weekend Awesome – Jurassic World Motorcycle Scene in 360 Degrees

Last year’s Jurassic World successfully revived the dormant Jurassic Park film franchise, raking in $ 1.6 billion at the box office. MOrons would appreciate the motorcycle scene where the character Owen Grady (played by Chris Pratt) led a pack of velociraptors on his Triumph Scrambler. Universal Pictures has now releasedRead More

On The Set: Ghostbusters 3 ECTO II Motorcycle

  Our Hollywood correspondent was behind the scenes of the new Ghostbusters 3 movie and sent us this image of the ECTO II motorcycle Bill Murray will be riding during a cameo appearance in the movie franchise reboot. Like the ECTO I from the original movie, as well as theRead More

New Denim Motorcycle Apparel From RevIt!

Nothing says throwback, retro-cool like denim. Think ’70s jean jackets. Rev’It!’s new Denim collection is the modern, motorcycle-specific equivalent of the quintessential jean jacket – perfect for wearing when aboard a Ducati Scrambler Sixty2 or Triumph Steet Twin. There are three models to choose from. Read about them below, thenRead More

5 Tips For Riding A Motorcycle Safely In Traffic

There are countless dangers when negotiating your way through traffic on a motorcycle, and the perils have only multiplied with the hazards of distracted driving. And when you’re on a motorcycle, there’s no such thing as a minor fender-bender type of accident. You’re the only one you can rely onRead More

How do I carry extra fuel on my motorcycle?

Riders who have cut their teeth in the urban jungle don’t understand the fear that can grip a traveling rider when the fuel light comes on while deep in the American Southwest. I’ve seen stretches of road with no fuel for over 100 miles, and on the Dalton Highway in Alaska, I undertook aRead More

Indian Partners With Red Wing Shoes To Create Line Of Motorcycle Boots

From an Indian press release: Indian Motorcycle today announced it has partnered with Red Wing Shoes to create the new limited-edition “Red Wing Shoes Collection” of fine, handcrafted American motorcycle boots. Indian Motorcycle, founded in 1901, and Red Wing Shoes, founded in 1905, share a rich heritage of authenticity, fine handcraftedRead More

Spidi Tank Motorcycle Jacket

Tank motorcycle jacket is a mix of tradition and innovation that expertly combines style with functionality; the name comes from the jackets used inside of the allied tanks, from which it takes the concept and the short cut. To fit perfectly with the motorcycle use, were then introduced all the conceptsRead More

The Motorcycle Shop as it Used to Be

Not long ago, Santa Cruz County was the perfect place for a weekend shop crawl. You could find every major brand within a few salty blocks of the ocean: Honda, Kawasaki, Suzuki, Harley-Davidson, BMW, Yamaha, and Hinckley Triumph. There were multiple incarnations of Ducati and Moto Guzzi dealers, for theRead More

Motorcycle Industry Loses One of the Good Ones

The motorcycle industry is a small one, a niche-within-a-niche that tends to attract a wide assortment of odd-but-good people linked through our love of the sport. And then there are the members of the community that tower above the rest. Today, with the passing of Kyle Clack, we lost one ofRead More

2015 UK Commuter-Sized Motorcycle Sales Sets Record

According the the Motorcycle Industry Association (MCIA), the representative organization for the UK’s motorcycle industry, the sale of commuter-sized motorcycles exceeded the number of units sold in a single year since record-keeping began in 1983. While this is good news for motorcycling, there’s more: the number of new registrations for all motorcycleRead More

More Details on BMWs Motorcycle Helmet HUD

Yesterday, we wrote about a new helmet from BMW with heads-up display technology introduced a the Consumer Electronics Show. Today, we’ve learned more information about the technology from its developer, DigiLens Inc. Based in Sunnyvale, Calif., DigiLens develops holographic optical materials and copy technology for augmented reality display systems. DigiLensRead More